New research
The Generational Pension Divide
What Gen Z and Gen Alpha are telling us about saving, financial confidence and the future of pensions.
– Created by Capita Pension Solutions and Entrepreneurs in Action.
Bringing Gen Z and Gen Alpha perspectives into business.
EiA works alongside leadership teams, combining their knowledge of the organisation with our generational intelligence, external perspective and direct engagement with younger generations, including Gen Z and Gen Alpha.
Together, we explore how changing expectations and experiences may influence culture, people, customers, innovation and future growth.
More than 20 years of experience working with younger generations and organisations. International projects across the UK, wider Europe, Africa, India, Asia Pacific and the Caribbean.
Generational insights and intelligence from inside your organisation and from the world around it
Our proprietary ICAN® and ECAN® approaches help leadership teams hear directly from younger people inside and outside the organisation.
They connect the experience of younger colleagues with perspectives from future employees, customers and consumers.
ICAN®: The view from inside
Equips Gen Z and under-30 colleagues to investigate organisational challenges, turn their experience into evidence and present practical recommendations directly to leadership.
Their perspectives are considered within the wider intergenerational workforce.
ECAN®: The view from outside
Brings perspectives from future employees, customers and consumers, including Gen Z and Gen Alpha, into decisions about employee experience, communication, innovation and growth.
Trusted By Global Brands
EiA works with leading organisations to bring Gen Z and Gen Alpha perspectives into decisions about people, customers, innovation and growth.
THIS is waves do not Delete
Education and social impact
EiA Foundation CIC
Through Classroom to Boardroom, young people explore real challenges facing charities, not-for-profit organisations and NGOs, then present their ideas to decision-makers.
Our education and social-impact work creates opportunities for participating organisations to benefit from younger perspectives and practical insights.
THIS is waves do not Delete
Bring a generational perspective to your next business challenge
Talk to EiA about the challenge you want younger perspectives to help you solve.