Salesforce is committed to building an inclusive workplace that reflects society. In that spirit, Salesforce partnered with Entrepreneurs in Action (EiA) to deliver their Classroom to Boardroom programme, aimed at providing young undergraduate and postgraduate Black students with an opportunity to connect with the IT industry. With support from the UK leadership team, this programme has shaped the pathways for some of the youth in London.
Over 100 students were invited from 40 universities to take part in this programme, with all students undergoing a coaching day, hosted by EiA and Salesforce volunteers. During this virtual event, the students were introduced to various parts of the business, coached by EiA trainers, and interviewed by Salesforce staff.
Following this, 27 students were selected to undergo Phase II of the programme, where they were presented with a Business Challenge centred around the topic of social media, Generation Z, and the impact of COVID on this group.
The Classroom to Boardroom programme proved an eye opening experience for all involved. The students appreciated the opportunity to learn more about the tech industry, present to Salesforce leaders and work with other Black students who they did not know before the start of the programme. The employees of Salesforce enjoyed the chance to connect with future talent and hear their views first hand.